The Ram 1500 Adds Yet Another Trophy to its Case

Late last month, the Ram 1500 pickup earned the Northeast's top truck honor when it was named the "Official Winter Truck of New England" by the New England Motor Press Association (NEMPA). This award is yet another for the new Ram 1500, which previously was named the 2019 North American Truck of the Year at the North American International Auto Show in Detroit, and helps cement the truck's claim to being America's most awarded half-ton pickup.

This past March, over 50 NEMPA members got together for the group's annual Winter Vehicle voting at their Middleborough, Massachusetts headquarters. Various trucks were judged and ranked with the needs of New England drivers top of mind, and the Ram 1500 came out as being the best able to meet those needs.

In a press release, Reid Bigland, Head of Ram Brand, explains, "The 2019 Ram 1500 incorporates a long list of new technologies to help drivers stay informed and in control during rough weather, including automatic emergency braking and real-time weather maps on the Uconnect 12-inch touchscreen. The ‘Official Winter Truck of New England’ award from NEMPA backs our title of America’s most awarded pickup, and represents solid recognition of our efforts in delivering the industry’s benchmark for durability, technology, efficiency and luxury."

When you think about all that the Ram 1500 has to offer, it only stands to reason that it's the ideal truck for year-round life in Western New York as well. We invite you to swing by our showroom at 125 Prospect Street in Attica, NY and explore the Ram 1500 pickup in person. We're always happy to see our friends and neighbors from the Perry, Batavia, Warsaw, Wyoming, and Pavilion areas, and appreciate the opportunity to showcase one of our favorite models.

Categories: Awards
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